Oakville Public Library—Rebrand

Oakville Public Library (OPL) hired Intent, based upon our experience rebranding several Ontario public libraries, to refresh their almost twenty year old brand.

After deploying our proprietary branding process, we discovered that OPL is unique because they provide a place for the community to come together in an era of increased social isolation and disengagement.

For OPL we designed their new logo, tagline, brand standards manual, promotional materials, digital assets, and much more.

Intent continues to assist OPL in their brand rollout.


  • Brand Development
  • Brand Identity
  • Brand Standards
  • Logo Design
  • Onlyness Workshop
  • Tagline