Public Health Partners - INTENT

Two people sitting side by side in soft lighting with the words Not ok. over the image, part of the Optimism Place campaign designed by Intent.

Optimism Place

Large-format Better For All campaign poster displayed in a subway station, with the headline “Free Health Support for Newcomers” and details about the public health initiative.

Canadian Cancer Society

Women’s College Hospital Foundation

Split-screen campaign image showing a child’s lunch tray beside a half-empty meal, illustrating how circumstances change and families come to rely on food banks.

Feed Ontario

Intent

Toronto, ON

London, ON

Halifax, NS

Intent

Toronto, ON

London, ON

Halifax, NS

©2026 Intent